Close-up of Minneapolis artist Tina Sims with long dark hair, green eyes, and a small nose piercing, wearing a green and white striped sweater, smiling in an indoor setting with pens in a container and colorful items in the background.

Hey, who’s Hazel?

Hey Hazel is a one-woman shop run by me, Tina Sims. I’ve worked as an art director for many years, while hand-lettering and illustrating on the side. I would draw on my iPad and dream of designing Christmas throw pillows for Pottery Barn.

Eventually, my love for home decor, pattern design, and illustration lead me to put my art on products I love in hopes that you’ll love them too.

If you’re wondering where the name came from, it’s nothing fancy: I have hazel eyes, and saying “hey” is my thing. I’m Minnesotan…we say “hey.” Plus, I love the alliteration.

Thank you so much for supporting my small business. I hope one of my products will be your new favorite thing! 

Say hey

Happy homes

A gold-colored house with a black heart-shaped window and a red door

When your room has a touch of color and character, you feel it. And it feels happy.

Two hearts, one blue and one red, with small flame motifs.

Whimsical wears

Wearing that little something that’s so YOU feels so good.

A red gift box with a black ribbon and a pink heart above it

Thoughtful gifts

There’s no better gift than one that says “I saw this and thought of you.”